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BLACK  BOOT was founded by Ro Wright in 2016. It is run by his company, Unboxed Possibilities, in New Orleans, LA. The platform is a hub for all news and events concerning African-Americans in Louisiana. It was designed to:

  • Promote Black Businesses and Entrepreneurs
  • Spotlight people/organizations on the rise
  • Provide a platform for people to connect, sell their goods, and discuss current issues
  • Give writers and bloggers a platform to provoke healthy discussions about the afflictions of black people
  • An immediate resource for warnings during harsh weather conditions all over the state
  • Be the headquarters for all concerts, events, and sports in Louisiana
  • Be a platform for common people to announce, share, and promote local programs/events with simplicity and quickness
  • Give exclusive interviews with State and Local Leaders about their platforms
  • Be a control center for Non-Profit and Service organizations such as NAACP, LA Congressional Black Caucus, Churches and other organizations which are outlets for community support
  • Feature families and common people enjoying a productive Louisiana lifestyle
  • Give artists a chance to promote and sell their work to a state wide base of fans and supporters giving them a larger share of their profit than the other online stores
  • Highlight the positive news at Louisiana HBCUs and other state Colleges and Universities
  • Be an immediate avenue to register voters for upcoming elections
  • Be a channel for elected officials in every District to reach their constituents with news and updates
  • Keep up with Louisiana Sports on the Prep and Professional levels, highlight outstanding players
  • Give employers a place to post Job Opportunities and those who seek employment a place to find Jobs
  • Continue building a library of Louisiana Historically Black Events, Places, and People who have made History

Ro Wright began as a journalist at age 10 writing a weekly column in his father’s newspaper. His father’s newspaper, The Monroe Free Press, is still the largest black newspaper in the State of Louisiana. For over 40 years The Wright Family has been North Louisiana’s advocates for the latest Social, Civic, and Political News. Ro began working in radio at age 13. After attending Southern University at Baton Rouge, Ro continued as radio personality in several Louisiana markets. “Daddy Ro”, as he was called, became a household name in North Louisiana having built a massive fan base in Monroe and in Shreveport. Later, he and his wife launched AMPS MAGAZINE adopting similar content his father used in the Free Press’ success. AMPS (African-American People Succeeding) was franchised in 7 cities before it was sold in 2006.

BLACK BOOT was expected to reach more than 200,000 African-Americans around the state of Louisiana in its first year. However, Black Boot reached more than 300,000 hits in it’s first month and has reached more than 1M hits every month since then.

In no way is Black Boot a private platform to exclude the support of any other race or ethnic group. However, the content is targeted at the African-American Community.

 

Big Events

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Listen to our station 24/7. Click here to listen now or search for 100BLK The Black Station in the Tune In App.

Black Businees

Upcoming Events

Sep
21
Thu
all-day Ark-La-Miss Fair in Monroe @ Monroe Civic Center
Ark-La-Miss Fair in Monroe @ Monroe Civic Center
Sep 21 – Oct 1 all-day
Ark-La-Miss Fair in Monroe @ Monroe Civic Center | Monroe | Louisiana | United States
The Ark-La-Miss Fair returns to Monroe during it’s annual time of the year! Whenever Fall strikes, residents know the Fair is coming! It’s great fun for the whole family.
Oct
6
Fri
8:00 pm Comedy Get Down ft. Cedric The E... @ Smoothie King Arena
Comedy Get Down ft. Cedric The E... @ Smoothie King Arena
Oct 6 @ 8:00 pm – 11:30 pm
Comedy Get Down ft. Cedric The Entertainer in New Orleans @ Smoothie King Arena | New Orleans | Louisiana | United States
Cedric The Entertainer, Eddie Griffin, D.L. Hughley, and George Lopez come together for one hilarious night of comedy you don’t want to miss at the Smoothie King Arena in New Orleans! Tickets are on sale[...]
Oct
20
Fri
8:00 pm Charlie Wilson with Anthony Hami... @ CenturyLink Center
Charlie Wilson with Anthony Hami... @ CenturyLink Center
Oct 20 @ 8:00 pm – 11:30 pm
Charlie Wilson with Anthony Hamilton in Bossier City @ CenturyLink Center | Bossier City | Louisiana | United States
Don’t Uncle Charlie live in Bossier City with special guest Anthony Hamilton and American Idol Star, La’Porsha Renae. Tickets are already on sale! There is a four (4) ticket limit for the VIP Package and an[...]
Oct
21
Sat
7:00 pm Kevin Hart in Shreveport @ Shreveport Municipal Auditorium
Kevin Hart in Shreveport @ Shreveport Municipal Auditorium
Oct 21 @ 7:00 pm – 10:00 pm
Kevin Hart in Shreveport @ Shreveport Municipal Auditorium | Shreveport | Louisiana | United States
Don’t miss the today’s King of Comedy… Kevin Hart live at the Municipal in Shreveport. Two nights Kevin will make you piss your pants. Choose between the Saturday night show or the Sunday night show.[...]
8:00 pm Bruno Mars in New Orleans @ Smoothie King Center
Bruno Mars in New Orleans @ Smoothie King Center
Oct 21 @ 8:00 pm – 11:00 pm
Bruno Mars in New Orleans @ Smoothie King Center | New Orleans | Louisiana | United States
Join one of the world’s greatest entertainers! Pop Star, Bruno Mars, will perform all of his Grammy Award Winning Hits at the Smoothie King Center in New Orleans for the 24k Magic Tour!  Get tickets[...]

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